In an enlightening episode of the podcast, we sat down with Cara Clower, the Business Manager at LACO Associates, a rapidly growing design firm in Northern California. We also took a virtual tour into the bustling world of Lake Oh, a grant-funded community-focused company navigating through challenges and opportunities.
The podcast peeled back the layers of how these organizations are focusing on talent acquisition, culture, and strategic planning, especially in a world where economic uncertainties loom large.
About LACO Associates
Cara Clower has been with LACO Associates for 12 years, initially joining as an elementary school teacher and climbing her way up to a managerial role. The firm has grown from 45-50 employees three years ago to around 75 today and operates out of three offices.
LACO faces challenges in attracting talent due to the rural location and high cost of living in Northern California. However, the area holds appeal for those who enjoy outdoor activities and a slower pace of life. “We’re in a growth phase,” Cara says, “and our main focus is to attract experienced engineers who can mentor our younger staff.”
Recruiting and Retention
LACO Associates believes in constant recruiting efforts rather than last-minute scrambles. The firm actively recruits from local colleges and engages with the community via guest speakers and field trips.
Balancing quality work and effective mentoring is a concern, which is why the firm is now exploring expansion in southern regions to tap into a larger talent pool. “We also put a strong focus on building relationships for successful recruitment and retention,” says Cara.
A Glimpse into Lake Oh
Lake Oh is another inspiring story. This company values community engagement both internally and externally and is recognized for its loud culture and high-energy environment. They prioritize creativity and problem-solving skills, given their limited resources.
Preparing for Uncertainty
Lake Oh is preparing for a potential downturn in the economy. Their grant-funded nature makes them sensitive to market fluctuations, and they understand the importance of job preservation. Wildfires in their rural areas also create additional work opportunities, making them an important player in community resilience.
Employee Engagement and Training
Both LACO Associates and Lake Oh prioritize employee engagement and training. Frontline managers are encouraged to participate in supervisor training programs that include California labor law and sexual harassment training. Roundtable discussions and monthly interactive trainings help foster a culture of continuous learning.
Internal Communication
Lake Oh has recently launched a new intranet for knowledge sharing and to improve internal communications. They use hashtags to celebrate wins and keep spirits high. “Communication is key, and canned messages that try to reach everyone don’t work,” says a Lake Oh representative.
Personal Growth and Development
Personal development remains a cornerstone for both organizations. Cara recently earned her MBA while juggling her work responsibilities. “It was a test of resilience,” she says. “Getting an MBA has refined my skills in confidence and emotional intelligence, which are crucial for our business.”
Both she and her Lake Oh counterpart recommend ‘Next is Now’ by Leor Arusi for insights on change resilience.
Personal Interests
On a lighter note, Cara shared that the last movie she watched was ‘I am Mother’ on Netflix, which she describes as “creepy and futuristic.” Her last memorable vacation was a rejuvenating trip to Puerto Vallarta.
Conclusion
Navigating the challenges of business growth, economic uncertainties, and talent management requires a multidimensional approach. LACO Associates and Lake Oh exemplify the virtues of community involvement, strategic planning, and a robust focus on employee development. Their stories are not just business case studies but a testament to resilience, community spirit, and strategic foresight.
